The book ZARA phenomenon

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Inditex Group is the number one clothing company in the world and a recognized trendsetter. On the streets of New York, Paris, Tokyo, Moscow, you will surely meet beautiful, self-confident people wearing clothes from brands such as Zara, Massimo Dutti, Pull & Bear, Stradivarius, Oysho, Bershka. Inditex stores are always successful all over the world, and the Zara brand can rightfully be called a cult. However, very little is known about the ascent of this company to the Olympus of fashion and the people behind it. This book is the success story of one of the most influential companies in the world that has revolutionized the fashion retail and apparel industry. And there is one person behind all this - Amancio Ortega. Start reading and you will learn all the secrets of this mysterious and phenomenal company firsthand.

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